Google axes all search ads on right hand side
Google has shaken up its search results, ditching its iconic sidebar ads in a move that could raise AdWords prices.
brands
Google White Paper: Choosing the right path for a successful mobile launch
Google Transformation Experts has issued a White Paper focused on how brands should choose the right product, design and development path for a successful mobile launch.
Adobe debuts app creation tool for brands
Adobe has combined two of its app development services to help businesses build professional-looking apps, without requiring a large amount of coding knowledge.
London Fashion Week: Designers tap into use online influencers to convert shoppers
Social media has emerged as the true voice of London’s leading fashion event and new research indicates that designers and fashion houses are having the biggest impact, including the most tweeted about names.
Twitter debuts built in GIF buttons
Twitter has released a built-in GIF button for all users, letting users search for animations to accompany their tweets.
New Scientist showcases future tech in first live event
Magazine New Scientist is launching a four-day festival exploring how science, technology and engineering drive the economy, culture and improve lives.
Out of fashion? Low Christmas sales signal crisis for luxury clothing brands
With the London Fashion week kicking off today, low Christmas sales mark a crisis in the industry, according to new research.
Twitter adds two customer service tools for brands
Twitter has launched two customer service tools that help brands engage with feedback more smoothly via the social network.
Top mobile video tips: The route to improved brand engagement
With mobile video coming firmly to marketers’ attention as the format gains saliency, many will be considering both how (and why) they should exploit the technology to convey advertisements and brand messaging to audiences on their handheld device. Will Proops, Global Head of Revenue at Axonix looks at how mobile video can provide brands with … [Read more…]
Search tips: What you need to know about Google’s 2016 algorithm updates
Google’s recent core search algorithm update has meant big changes in how websites are positioned in search results. Michael Hawtin, Head of SEO at Harvest Digital looks at the impact of the search giant’s focus on fresher web content.