The CES consumer tech show in Las Vegas features thousands of companies from Google and Samsung to unknown startups, all showcasing their ‘next big thing’ in tech. We take a look at the most notable gadgets to come out of this year’s expo, from the innovative to the odd.
The UK high street retail sector suffered the worst year for 25 years, as Brexit continued to hurt the country’s economy, but online sales stayed healthy.
Costa Coffee has named MediaCom UK as its new media planning and buying partner, taking over from Zenith following a review of contract.
Sales over the Christmas and Peak Retail period show that the UK has reached ‘mass adoption’ of smart speakers as voice activated technology firmly embeds itself in the lives and habits of consumers – but concerns around data & privacy are increasingly significant.
DFS has partnered with animation studio, Aardman, to create a multi-channel campaign with iconic characters, Wallace & Gromit.
Paul Twite, Managing Director Europe & MENA, ITWP, offers his market research predictions and what 2020 has in store, with a focus on technology and how this is driving change in the sector.
DFS has partnered with animation studio, Aardman, to create a multi-channel campaign with iconic characters, Wallace & Gromit.
In spite of the barriers, the adtech industry is finding ways around problems such as measuring online TV audiences, coping with the increasing complexities and restrictions of cookies and the shift to device ID audience measurement. Martyn Bentley, Commercial Director, UK at AudienceProject, looks at how tech innovation and collaboration is creating a window onto digital audiences.
From deep fakes to mind-reading wristbands, technology took us in some strange directions during 2019. In this special article, we celebrate the 10 weirdest news stories of the year.
Infleuncer marketing has boomed in recent years. But as brands and consumers get more savvy, what will the next decade hold? Adam Williams, CEO of Takumi, takes a look… It was a tricky start to the new year for Instagram and the influencer marketing industry. In January, the release of two high profile documentaries around … [Read more…]