Mashable to sell to CNN for $200m?
Popular social media news site Mashable.com is reportedly mulling a sale to global news network CNN for up to $200m.
blogging
Twitter buys rival Posterous to boost sharing tools
Twitter has bought micro-blogging rival Posterous for an undisclosed sum, as the firm looks to boost its sharing tools.
Video Interview: Twitter CEO on Google, censorship, elections and IPOs
This week saw US technology blog All Things Digital interview Twitter CEO Dick Costolo. In this video, the chief of the micro-blogging site talks candidly on the recent spat with Google over social search, its role in the upcoming US election, potential IPOs and its controversial new country-specific filtering tools.
Marketing on Twitter: Survey reveals most engaging (and most annoying) Tweets
Twitter has become a powerful marketing tool, but what techniques actually work when it comes to micro-blogging, and what tactics should be avoided? A study based on 43,000 responses to Tweets has uncovered what people like (and loathe) about Twitter posts.
Vimeo takes on YouTube with site revamp
Video-sharing website Vimeo has launched a new look as it aims to take on YouTube and improve the “discoverability” of its content.
China: Micro-blogging craze pushes web audience over half billion mark
The number of internet users in China has surged past half a billion and online citizenship continues to grow fast, according to latest figures.
AllSaints begins affiliate marketing drive
Fashion retailer AllSaints has appointed leading network, Affiliate Window for all performance marketing activity.
US newspapers using Twitter wrong- study
Many mainstream media firms in the US are missing a trick when it comes to Twitter, using the micro-blogging services as a one-way broadcast platform, rather than to engage users and peers in conversation, according to a new study.
German blog giant Mokono buys Adnation
mokono, Germany’s largest blog network recently acquired by online publishing group Populis, has bought adnation, a premium blog network that includes 42 high profile German blogs.
Top tips: Digital marketing jargon explained
Andrew Whitehair, Managing Director at RAZSOR explains the terminology a digital marketer needs.