Most UK millennials engage with native ads (infographic)
57% of Brits under the age of 34 will engage with native ads if the content appeals to them, rising to 63% for 18-24s, according to new research.
BBC
Hands free flying: Mind-controlled drones take off
A mind-controlled drone project called ‘Brainflight’ has been revealed in Portugal, hinting at how hands free interfaces could work in the future.
File sharing stalwart Rapidshare to close next month
Popular file sharing site Rapidshare will close next month, hit by the rise of streaming services and a crackdown on piracy.
ITV revamps social strategy for Take Me Out
FremantleMedia UK and ITV are revamping the social strategy for series seven of dating show Take Me Out, adding new platforms and creating unique content to encourage greater viewer engagement.
BBC runs Snapchat campaign to promote South Side Story show
BBC Television is using Snapchat for the first time with the launch of new reality show South Side Story on BBC Three.
Top UK firms pick 9 startups for ‘Collider’ coaching initiative
Collider, the initiative to help startups boost their businesses via access to top UK firms, has selected the nine ‘Madtech’ startups to participate in the Class of 2015.
What makes a video go viral? (video)
With the runaway success of ‘Ice Bucket Challenge’ videos and ‘No Make Up Selfies’, the BBC recently looked at the key elements that help a brand go viral.
WhatsApp audience now bigger than Instagram and Twitter combined
Every day more than 30bn WhatsApp messages are now sent, with its monthly active user base now bigger than Instagram and Twitter combined.
HMRC faces backlash for tweet tax inquiries
HM Revenue and Customs has defended its call for tax payers to tweet enquiries to @HMRCcustomers after criticism from MPs.
NASA emails astronaut a wrench for Christmas
Astronauts on the International Space Station have used a 3D printer to create a new wrench, after Nasa emailed them instructions.