Top 10 video sites in Australia
Australian YouTube viewers watched an average of 70 videos per viewer in May, while the Australian Broadcasting Corp. attracted the most videos viewed among news sites, according to new research.
Australia
Shazam buys first company: Synchronized Lyrics adds words to song
Mobile music discovery firm Shazam has made its first corporate acquisition with the purchase of synchronized lyric technology from Tunezee, a Silicon Valley-based company.
Top tips: How Ad Optimization Helps you go Places
In an ideal world of online advertising, the right message would reach the right person at the perfect time. In reality, however, this is not a simple task since filtering through millions of viewers to make the best match, while also factoring in their previous responses, is like finding a moving needle in a haystack. … [Read more…]
Internet ‘hero and villain’ nominations announced
Piracy, copyright and free speech are the key issues reflected in ‘Internet Heroes and Villians award nominations for this year’s ISPAs awards.
Music sales: Indie labels’ market share ‘57% higher online’
Music artists on independent record labels are enjoying a far greater proportion of online sales than physical sales, according to new data.
Music sales: Indie labels’ market share '57% higher online'
Music artists on independent record labels are enjoying a far greater proportion of online sales than physical sales, according to new data.
Playstation Network down for 3 more weeks?
Sony has further delayed the relaunch of the PlayStation Network following a security breach which led to the theft of personal data from 100 million online accounts.
Traditional metrics ‘inflating online ad reach 2.6 times’
Traditional audience measurement metrics that do not adjust for cookie deletion overestimate the number of unique users by two to threefold, according to a new report.
Fast and Furious 5 gets viral ‘3D’ YouTube campaign
MediaCom, Feref, Universal Pictures and MediaMind have teamed up to deliver a brand experience on YouTube to promote the opening of Fast and Furious 5 in movie cinemas across Europe, Australia and Mexico.
Marin Software gets $16m funding boost after client wins
Marin Software has secured an additional $16 million (£9.8m) in Series E financing, as the online ad management platform wins a raft of new clients.