Top 20 Shazam-tagged global adverts
Red Bull, SFR and Absolut Vodka are among the top TV advertisers in terms of Shazam tags, according to new data.
Australia
Global Internet use: 634m websites and 2.4bn users
During 2012, there were 2.4 billion web users and 1.3bn smartphones, recording 2.7bn Facebook likes and 175m tweets per day, according to new data.
Video viral of the week: Skittles grants mind control with ‘Telekenise the Rainbow’
Skittles has become known for their off the wall advertising, but this new Australian ad boggles the mind (quite literally). The ‘Telekinize The Rainbow’ Facebook app lets users control a single Skittle with their mind… or does it? Find out why its our video viral of the week below…
Global Android market ‘fell to 37%‘ in 2012
Apple regained dominance in the mobile operating system market, after falling behind to Android in 2011, according to new data from mobile ad technology firm Velti.
Weird news: The 25 oddest digital news stories of 2012
From self-driving cars to fridge magnets that order pizza, 2012 saw more than its fair share of odd digital news stories. As part of our year in review series, Netimperative looks back at the stranger side of marketing, with the 25 weirdest digital news stories of 2012.
UK leads world for online shopping and video- Ofcom
Shopping online and video viewing is more popular in the UK than any other country in the world, with uptake being driven by mobile and tablet devices, according to a new report from Ofcom.
Google Maps returns to Apple store with new features
Google’s new standalone Maps app for iOS has just gone live in the App Store, following Apple’s controversial decision to replace it with their own brand of mapping software.
Ecommerce trends in 2012: The 10 biggest headlines of the year
Shopping went social in 2012, with online retailers integrating ‘Likes’ and ‘Pin It’ buttons to boost sharing and purchases. In the UK, Christmas 2012 is on track to be another record-breaker for online retail, while in the US, $1.46bn was spent on cyber monday this year alone. As part of a 2012 review, Netimperative looks … [Read more…]
Internet regulation trends in 2012: The 10 biggest headlines of the year
As digital grows at a rapid pace, law-makers struggle to keep up. In the UK, Lord Levinson would have us believe in his final media ethics report, digital media is an ‘ethical vacuum’ beyond regulation. Despite this rather despondent outlook, there were plently of high-profile legal tussles over the past 12 months. As part of … [Read more…]
Top 25 Facebook games of 2012: Songpop wins, Draw Something comes 10th
Facebook has announced its 25 most popular social games for 2012, with music trivia game SongPop taking the title as best rated game.