Apple buys artificial intelligence firm Turi
Apple has bought artificial intelligence startup Turi for $200m, as the electronics giant looks to expand into the growing machine learning sector.
Apple
Guest comment: Why flexibility is business critical
John White, managing director of Radical Company, looks into the four areas businesses must consider when embarking on a digital transformation project to protect against failure.
Top tips: Common mistakes businesses make when investing in new technologies – and how to avoid them
In this digital age, there’s a perception that investment in the latest disruptive technologies will equip businesses with everything they need to stay relevant and competitive. However, Rudi de Sousa, CTO at software engineering consultancy YLD, explains how there are several flaws in this approach – not least because innovation is about far more than … [Read more…]
Top paid search advertisers: Amazon and telecoms brands spend big
Retail spend on paid search advertising in the UK has risen by 24% year-on-year for the first half of 2016, according to new research.
Google maps cleans up it act
Google have introduced an attractive refresh to the look and feel of Google maps. New fonts are a lot clearer making for improved readability. Google say they are looking for a “subtle and balanced” feel. Items such as roads and buildings are more simply drawn, with road and location names standing out. Colours of man-made … [Read more…]
Top tips: 4 factors affecting brands and advertisers as TV shifts to digital
Karen Eccles, Commercial Director UK, Innovid outlines four factors that advertisers should consider as TV continues to shift to digital.
One in four name Amazon as their favourite retail brand
Over a quarter of UK shoppers say that online giant Amazon is their favourite retailer, with John Lewis (14%) and M&S (10%) following behind, accoding to new research.
The rise of the ‘Smart-up’: UK leading rise of AI firms
With Twitter recently paying $150m for 14-person Magic Pony, a UK-based AI visual search company, are we seeing the rise of the ‘smart-up’: companies that are transforming marketing through artificial intelligence? This new report from Magister Advisors takes a closer look.
Snapchat finally lets users save their own snaps
Snapchat is launching a new ‘Memories’ feature that lets users save their own photos and videos, in a significant move away from its ‘self-destucting’ messaging roots.
One last chance to enter Lovie Awards: Deadline extended to 29th July
The Lovie Awards has extended the entry deadline for its awards to 29th July 2016, offering those working in the technology, advertising and media sectors a final chance to take part in one of the biggest events of the year.