World Federation of Advertisers calls on brands to embrace culture of data transparency
WFA Manifesto calls on brands to adopt mindset of ‘people-first’ over ‘data first’ around the world when processing people’s data.
Apple
The Evolution of Online Scams: 21 game-changing digital crimes [INFOGRAPHIC]
From credit cards to dating sites, this infographic shows how digital data has been used and abused over time.
Apple and Google outline new GDPR privacy features
Apple will be bringing refreshed privacy controls for its devices and iCloud services in May with its launch of iOS 11.3, ahead of the new European data privacy laws.
Spotify and Hulu strike content partnership
Spotify and Hulu have formed an agreement for the music streaming service to offer select Hulu-owned TV and movie content to its own subscribers.
Social media: and how corporate communications became more complicated
9 ways social media has rewritten the rules of protest – and rewritten the day job for communications teams. With the smallest voice able to take on the biggest brand, here’s a few key watch-outs for communications teams.
Taking risks ‘key to retailers’ survival’- report
Retailers need to speed up the pace of innovation and think like technology companies in order to survive, according to a new report.
Spotify saves millions with unusual stock market debut
Spotify listed on the stock market this week, with an unusual ‘direct listing’ that resulting in shares of the music streaming service being up 12.9% on their first day of trade on the New York Stock Exchange.
Apple buys ‘Netflix for magazines’ platform Texture
Apple has bought Texture, a digital magazine subscription service that gives users unlimited access to their favourite titles for a monthly fee for an undisclosed amount.
Third of customers trust tech firms with their bank accounts
Just under a third of UK adults (30%) would be happy to sign over access to their financial data to trusted tech companies such as Apple, Google or third-party apps using such platforms, a study has revealed.
IoT Trends: Big interest in smart homes (but less in ‘smart assistants’)
There is significant interest in IoT, with 91 percent declaring interest in the connected home, but tech companies may be focusing on the wrong types of devices as they look to bring smart technology into the home, according to a new survey.