How-to videos are on the rise, and present a huge opportunity for advertisers to engage with brands in a highly positive way. As part of Netimperative’s Digital Minds series, Tom Laidlaw, CEO of Videojug, speaks about the power of useful branded content, the long-term implications of social media and the forthcoming YouView web TV platform.
This week’s top digital trends: Emails going missing | Xmas e-tail spend | Recession-proof jobs | PC rage | Online divorces | Customer service | Tablet sales | National Debt | US mobile data revenues
Samsung Electronics has become the first UK advertiser to run display advertising on YouTube’s mobile site to promote its iPad rival, the Galaxy Tab.
This week’s movers and shakers in the digital marketing industry: Crunch | Nestle | SapientNitro | Yell | eModeration | Arena Media | eCircle | Moneydashboard | Two-Way Media | AudienceScience | Mulbaloo | Webcredible | ‘Hormone Horoscope | Shazam | NextiraOne | 7digital | NCR | Glam Media | Code Computerlove | OgilvyAction | … [Read more…]
Pictures of Sony Ericson’s widely rumoured ‘PlayStation phone’ have been released, confirming speculation that the electronics giant is set to take on Apple in the smartphone market.
Amazon is set to introduce and e-book lending service for the Kindle e-reader.
Total UK revenues for mobile content and services, mobile advertising and marketing, will be £407.10 million in 2010, rising to £1.10 billion in 2015, according to a new report .
Google’s Android ad revenue has surpassed that of Apple’s mobile devices, despite the iPhone accounting for more ad impressions, according to new data from ad network Millennial Media.
Nissan has launched what it claims to be the world’s first Flash application for Android mobiles.
Mobile app store GetJar has exclusively launched the full Android version of the popular Angry Birds game for free, funded by advertising.