European app trends in 2017: Business apps on the rise
UK app usage has increased by 28% in the last year as Brits turn to their phones for social and professional tasks, according to the latest report from Flurry.
Android
WhatsApp takes on Snapchat with expiring messages
WhatsApp is adding a new feature that lets users tag messages ‘at this moment’ which vanish once opened, or after 24 hours.
One in three UK retailers don’t have a mobile app
A third (32%) of the UK’s top retailers don’t have a mobile shopping app, reveals the new State of Digital Commerce report launched today by Episerver, which examines the retail and ecommerce trends set to shape 2017. The report analyses the mobile presence of 100 top UK retail brands and draws on research with 1,200 … [Read more…]
Facebook turns sound on for all news feed videos
Facebook is adding a controversial new feature that will mean sounds play out loud on videos when they automatically start rolling as users scroll past.
Most marketers “no longer incorporate mobile apps into their campaigns”
Two-thirds (66%) of marketing professionals no longer include mobile apps in their marketing campaigns, according to new research.
Snapchat and Instagram growing fast in UK- report
Snapchat’s UK user base experienced explosive growth of 89.8% in 2016, to 11.2 million users, according to eMarketer’s latest mobile usage forecast.
Lego debuts social network for kids
Lego has launched a new social network specifically made for Lego builders aged 5 to 13 years old.
Google accused of “placing own search ads first”- report
Google is using its home advantage to place ads in top position on its search results, according to a new report.
2017 Predictions: Four Ways to Use New Video Technology to Make an Impact
With video expected to account for 69% of all Internet traffic this year, the opportunity for brands to improve engagement with their consumers is huge. Sophie Rayers, EMEA Marketing Director at Brightcove breaks down the video trends brands should be looking to capitalise on in 2017.
Top smartphone operating systems in the US
Android extended its lead over iOS as the top smartphone operating sytem in the US during 2016, according to new research from Nielsen.