Sharing economy drives 112% rise in holiday rental sites
Sites such as Airbnb and Homeaway, have driven a huge 112% rise in searches for UK holiday rentals, catching hotel searches in the process, according to new research.
analytics
57 Channels and Nothing On: Bringing e-commerce Customer Experience into the Next Generation
Having multiple channels of communication is all well and good, but ultimately ineffective if they are not tied together through an omnichannel platform. Matthieu Clauzure, brand and marketing manager, CCA International, outlines how brands can set about providing customer experience that’s relevant to the next generation.
Video streaming slow down? First sign of saturation in US market
The first sign that the U.S. video streaming market is approaching saturation is revealed in a new forecast which shows the growth rate slowing for the first time.
Is the big data boom over? Firms planning less investment
A lack of return on big data projects is causing companies to turn spending towards other priorities, according to new research.
Guest comment: Automated Merchandising – Why you’d be mad not to!
Andrew Fowler, UK country manager at ecommerce personalisation and merchandising specialist Apptus, examines the spectre of automated merchandising and tries to reassure us that there is nothing to worry about!
Quarter of Brits think a robot would provide better customer service than a human
New research conducted by the leaders in enterprise information management, OpenText, reveals that over a quarter of British consumers (27%) believe a robot would provide better customer service than a human.
Take control of the rudder: How online retailers can overcome three key barriers to business agility
Jean-Pierre Ullmo, VP EMEA Sales at Changepoint looks at three key barriers to retailer agility, and explains how they can be overcome.
Presidential debate: New scoreboard tracks social media sentiment
Following Hillary Clinton and Donald Trump’s first presidential debate analytics firm Socialbakers has launched a Social Scoreboard to monitor sentiment around the US Presidential Election.
Facebook admits “overestimating” video views for last 2 years
Facebook has admitted that it overestimated the time people spend watching videos on the social network for the last two years, a revelation that could have big implications for advertisers.
Six tips for taking stock ahead of the Christmas shopping season
With retailers and marketers already getting their festive campaigns in place, Michele Dupré, group vice president of retail, hospitality and distribution for Verizon, offers six tips for preparing for the Christmas shopping season.