Amazon is already the first place most US consumers start to research product purchases online. But now a new study shows just how hard Amazon is working to lure searchers away from Google by trying to dominate search engine results when consumers search for products.
Google’s parent company Alphabet has published details of its YouTube and cloud business for the first time, as the firm’s traditional search and banner ad businesses continues to slow.
The Super Bowl is not only one of the biggest sporting events of the year, it’s also one of the biggest ad events, with brands battling for both TV viewers and social media clicks. We take a look at yesterday’s big game to pick the best (and worst) ads of the night.
Nearly half of the world’s population (3.8 billion people) now uses social media and 298 million new people came online in the past year, according to new research.
As we kick-off 2020, retail advertisers have the chance to capitalise on the latest innovations and industry changes but knowing what to focus in is vital. Wesley MacLaggan, SVP of Marketing at Marin Software explores the 5 things retail advertisers should focus on in 2020.
Amazon-owned connected doorbell app Ring contains trackers sending personally identifiable information to third parties, including Facebook and Google, according to a new investigation.
Amazon Web Services and Guinness Six Nations are introducing five new, real-time, rugby statistics to give fans deeper insights into on-field action, ahead of the tournament that kicks off this weekend.
Netflix beat growth targets internationally during the final quarter of 2019 but missed targets in the US, where rivals like Disney Plus grew in popularity.
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