ASA bans BT broadband ad for misleading about speed
The UK’s advertising watchdog has banned BT’s latest TV broadband advertisement, following claims the communications giant was making “unrealistic” claims about the speed of its broadband service.
advertising
Marketing ‘dating agency’ targets London professionals
Professionals in the creative industries in London are being targeted by a new marketing “dating agency” aimed at matchmaking marketing professionals with companies seeking their services.
Web users ‘find ads annoying’
Less than one-fifth (17%) of internet users think online advertising is appealing and has an impact, according to a new survey.
Web users ‘find ads annoying’
Less than one-fifth (17%) of internet users think online advertising is appealing and has an impact, according to a new survey.
Web users 'find ads annoying'
Less than one-fifth (17%) of internet users think online advertising is appealing and has an impact, according to a new survey.
Top tips: Navigating the minefield of online privacy laws
For too long, confusion has shrouded the online privacy laws. Consumers are concerned about the risks of behavioural advertising and online behavioural tracking and unclear of any potential benefits, with a number of unscrupulous online practitioners fuelling this worry. Malcolm Duckett, CEO at Magiq, writes”
IAB helps public sector and charities get more out of search marketing
In order to help charities and public sector organisations increase their visibility online, the Internet Advertising Bureau – the trade body for digital marketing – has launched a Search Marketing Toolkit to educate the market about how to use search more effectively.
Facebook takes on Foursquare with ‘Places’ app
Facebook’s 500 million-plus users will soon be able to track friends’ whereabouts across the US. The new “Places” feature begins rolling out on Wednesday to some users and goes across the US within weeks.
Facebook takes on Foursquare with 'Places' app
Facebook’s 500 million-plus users will soon be able to track friends’ whereabouts across the US. The new “Places” feature begins rolling out on Wednesday to some users and goes across the US within weeks.
Facebook takes on Foursquare with ‘Places’ app
Facebook’s 500 million-plus users will soon be able to track friends’ whereabouts across the US. The new “Places” feature begins rolling out on Wednesday to some users and goes across the US within weeks.