Although investment in social media and PR is set to rise next year, Britain’s businesses are failing to make the cultural and budgetary commitments required to maximise the channel’s potential, according to a new report.
Although investment in social media and PR is set to rise next year, Britain’s businesses are failing to make the cultural and budgetary commitments required to maximise the channel’s potential, according to a new report.
Videojug, a provider of ‘how-to’ online video is extending its services with the launch of ‘Videojug Pages’, a new knowledge and revenue sharing website signing up Panasonic as the first brand to provide content.
Twitter has introduced its latest efforts to monetize its popular micro-blogging platform,, with a new scheme called Promoted Accounts that will let companies pay to be included in Twitter’s “Who to Follow” lists.
Twitter has introduced its latest efforts to monetize its popular micro-blogging platform,, with a new scheme called Promoted Accounts that will let companies pay to be included in Twitter’s “Who to Follow” lists.
The Nielsen Company has unveiled a new tool that will give online advertisers audience or viewer data, similar to that given in television ratings.
The Nielsen Company has unveiled a new tool that will give online advertisers audience or viewer data, similar to that given in television ratings.
The Nielsen Company has unveiled a new tool that will give online advertisers audience or viewer data, similar to that given in television ratings.
AOL launched a new online advertising system that it hopes will transform the way advertisers reach consumers on the Internet.
AOL launched a new online advertising system that it hopes will transform the way advertisers reach consumers on the Internet.