With Forbes allowing advertisers to blog amongst its editorial content, is the growing trend for online ‘advertorials’ damaging trust in internet journalism? Mike Grehan at Search Engine Strategies considers whether paid-for blogs are as bad as the industry is claiming.
Flanking Hammersmith’s busy A4 flyover are Europe’s largest pair of digital advertising platforms. While these double sided LED screens, costing £1 million, make for a striking landmark in West London, they are also breaking new ground in digital connectivity, as adverts are beamed live to the signs over an enterprise quality 3G mobile network provided … [Read more…]
Google is close to buying e-commerce coupon website Groupon for as much as $6bn (£3.9bn), according to a news report.
Google is close to buying e-commerce coupon website Groupon for as much as $6bn (£3.9bn), according to a news report.
The end of 2010 marks the fifth anniversary of Stream:20, one of the UK’s leading digital marketing consultancies. Founded back in 2005 by Serge Milbank and Matt Barker following a car malfunction, Stream:20 now counts Sky, National Express, EMI, BetFair and Ted Baker amongst its clients.
The end of 2010 marks the fifth anniversary of Stream:20, one of the UK’s leading digital marketing consultancies. Founded back in 2005 by Serge Milbank and Matt Barker following a car malfunction, Stream:20 now counts Sky, National Express, EMI, BetFair and Ted Baker amongst its clients.
This week’s movers and shakers in the digital industry: Sportingbet | Random House | Plusnet | Coca-Cola | Face & Nokia | Strongmail | Bongiono | Invisiblehand | Blue Barracuda | Contiki | Just search | Moneybookers | Tomorrow People | Marie Claire | Stream: 20 | Rank Interactive | RSPCA & I Spy Marketing … [Read more…]
Online video site SeeSaw has launched a new ad tool Ad Selector, that lets users choose which video ad they want to watch prior to streaming programmes.
JiWire has purchased technology firm NearbyNow to boost its location-based mobile media tools.
175 million U.S. Internet users watched online video content in October for an average of 15.1 hours per viewer, according to new data.