Groupon rejects Google deal, plans IPO instead
Shopping deal webiste Groupon has rejected a $6bn bid from Google, saying it is planning a possible public offering instead.
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Google to remove pirated material from search ‘within 24hrs’
Google plans to crack down on pirated content, pledging to remove material which infringes copyright from its main search service “within 24 hours”.
Brits ‘actively look for web adverts’ to guide entertainment purchases
The majority (74%) of consumers are always or sometimes actively looking for adverts related to entertainment brands and products online, from home cinema and audio equipment, to video games and gadgets, according to new research.
Japan approves Yahoo-Google search ad deal… despite Microsoft outcry
Japan’s anti-monopoly watchdog has approved a tie-up between Yahoo Japan and Google but warned it will keep checking for possible violations.
Brits top Europe for online spending
UK shoppers buy more products online and spend more money than internet users in any other European country, according to new research.
AOP survey reveals “New Rules of Engagement” for online content
The Association of Online Publishers (AOP) unveils its first research study “The New Rules of Engagement”. The new research examines advertising engagement: the relationship between consumer engagement with website content and particularly their reaction to advertising on different website types: original content sites, portals and social networks.
Auto Trader runs first ‘floating’ mobile ad for FIAT
Motoring website Auto Trader has launches a new floating advertising format running exclusively on its mobile homepage.
US shoppers get clicking online after Thanksgiving turkey- research
The US holiday shopping season is starting earlier, with Thanksgiving now marking the start of the online shopping frenzy this festive season, according to new research.
Right to reply: Telegraph to charge web readers? How to make to paywall pay
The Daily Telegraph is considering going behind a paywall, just months after The Times began charging readers £1 a day for online access. Steve Elsham, head of media at business analytics company SAS looks at how newspapers can make the paywall pay.
iVillage revamps women’s lifestyle site with video and social tools
Women’s lifestyle site iVillage is making its tenth anniversary with the launch of a redesigned site, featuring enhanced user profiles, a new celebrity blogger line up, and premium video on demand content through a deal signed with Web TV.