AppsBuilder has launched an online platform that allows any user to create custom applications for iPhone, iPad and Android smartphones, tablets and web apps. The service allows the user to turn any website into a mobile application in three steps.
Brainient, the UK-based interactive video advertising platform has launched ‘BrainAds’, the first personalised video retargeting platform in the world.
Most mobile users (60%) click on mobile ads at least one a week, according to a new poll.
Website operators have an extra year’s ‘grace period’ to change the way they use cookies to comply with new laws, the Information Commissioner’s Office (ICO) has said.
Google is today expected to unveil to a new “digital wallet” feature in the US, letting consumers pay for items using their smartphone rather than credit cards.
Although it’s becoming common practice, integrating large campaigns across multiple platforms and agencies can hamper creativity. Don Smith, Creative Director at Realise Digital argues why agencies should shy away from the ‘one size fits all’ approach and play to their strengths…
WWE has appointed Web TV to exclusively represent its UK online video content; bringing complementary TV advertisers to the entertainment broadcaster’s web audience.
This month’s top trends in digital: App-based texts on the rise | Coupon usage soars- even among the wealthy | iPad 2 | Smartphones with NFC | Public security online | Mobile sites | Broadband quality | Company phone bills | Domain Sales | Augmented reality and terrorism
As media becomes more fragmented, the marketing department of today is becoming tomorrow’s social media newsroom Albert Pusch, head of marketing at FACT-Finder – it looks at the issue of brand journalism and how online retailers can use e-branding to promote their ecommerce offering.
eBay Advertising is launching ad placements on its UK daily and weekly deals newsletter which reaches millions of eBay shoppers, with the RAC the first to sign up to the new format.