
2020 saw subscription video on demand (SVOD) viewing time skyrocket by 43%, according to new data from Samsung.
The guide, titled “Connecting in the Moment”, describes how audiences go through their daily lives experiencing a collection of different “Moments”. It uses this as a lens to discuss topics including: • How to find a Moment and smartly spend your advertising resource. • Understanding the psychology of a Moment and how to appeal to … [Read more…]