CRM software firm Salesforce has outlined how it is undergoing a ‘global reopening’ in its offices, with a 3-stage approach, including new strategies like Volunteer Vaccinated Cohorts. Brent Hyder, president at Salesforce, offers a guide on how one of the biggest players in digital is adapting to the ‘new normal’.

Online communities have become a more powerful global cultural force than ever. But how can brands participate in these conversations? Will Cady, Global Director of KarmaLab, Reddit’s in-house creative strategy agency, looks at how brands can best engage with online communities.

TikTok is testing in-app shopping in Europe, working with a number of clothing brands to test the features.

Ofcom is planning to force people to verify their age before using social media platforms, under new government plans to protect children.

Online community Reddit has launched its own in-house creative strategy agency, which will provide assistance for businesses looking to tap into Reddit for promotions.

The Famous Grouse has kicked off the next instalment of ‘The Spirit of Rugby’ campaign with co-created content by RugbyPass and News UK, strategised by Zenith.

Tiktok users to surpass 13 million people, overtaking Pinterest, LinkedIn, and Twitter in terms of share of social network users by 2022, according to new research.

Following the acquisition of the Marie Claire UK and other women’s lifestyle brands from TI Media in April 2020, Future plc has now acquired Marie Claire US.

In the ever-evolving digital landscape with increasing online channels, most UK marketers (83%) are struggling to establish a unified customer experience when so many have multiple identities, according to new research.

Edit Kin + Carta has joined Microsoft as an official agency launch partner for its new Customer Journey Orchestration (CJO) capabilities, which are now available for the Microsoft Dynamics 365 Marketing platform.