Advertising to smartphone users: Wait till the midnight hour
Advertisers could be missing out on a growing mobile audience during the evening, with many smartphone users logging on at midnight, according to new research.
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19.2m UK households online… but digital divide remains
Around 19.2 million UK households are now online, but just 26% of those on the lowest incomes have access to the web, according to new research.
IMVU takes virtual world to Europe
IMVU has launched seven new internationalized versions of its 3D virtual world.
Guest comment: The technology that will shape shopping in 2011 and beyond
Shopping through social media channels will take off in 2011, after a slow start characterised by cynicism from UK retailers, Ovum predicts.
New tool lets UK brands track competitors’ SEO and paid search strategies
UK Brands can analyse and track the search engine optimisation (SEO) and paid search strategies of their competitors thanks to the new UK version of the search analytics software service from Searchmetrics.
News round-up: November 15th 2010
This week’s movers and shakers in the digital industry: Vivienne Westwood; MediaMind; Marie Claire; eCircle; Audeince Science; William Hill; smartFOCUS; Existem & Affiliate Window; Webloyalty; Movirtu; 7thingsmedia; dbg; Gino D’Acampo; Yomego; Clive Rich; I Spy Marketing ; IPC; GetUpdated; LivingSocial; HuzuTech; bwin; Shazam; Location International; Frog Design; SciVisum; The Extreme Sports Company; Tradedoubler; Brightcove
Mobile video use by European country
Mobile subcribers who watch TV/ video on Mobile phones, July 2009 vs July 2010 (‘000 people per month).
Right to reply: Ask gives up the Google ghost
Ask.com has given up the Google ghost and gone back to their question and answer service of old. They’re laying off 130 engineers and consolidating the rest of their skeleton staff at company headquarters in California. Suzanne Morrow, Senior Copywriter at Dog Digital asks; is there really room for more than one search giant out … [Read more…]
The battle for your data: Facebook and Google in GMail contacts row
Rivalry between Google and Facebook is intensifying, with the world’s two biggest internet companies locking horns over the export of user’s contact data from GMail to Facebook, with Google even encouraging its users to file a complaint against the social network.
YouTube debuts new mobile ad formats as videos on-the-move soars
Three in four (75%) of YouTube Mobile users say that their mobile is the number one device they use to watch YouTube videos, according to new stats issued by Google.