Global internet users surpass 3bn… but mainly in rich countries
Over 3 billion people are now connected to the internet, marking an increase of 6.6% over last year, according to new research.
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Online Christmas conversion rates to rise by over a third
Online conversion rates in the UK this Christmas are expected to increase by more than a third compared to the rest of the year, according to new research.
Honda Twitter account ‘hacked’ by Skeletor in social media stunt
Honda has faked a hack of its own Twitter account, handing the @Honda handle to Skeletor of ‘He-Man’ fame, even taking potshots at other brands, including Toyota and Burger King, with a number of humorous tweets.
UK to become first country to spend half of ad budget on digital- report
The UK set to be first country spending over half of ad budget on digital as Brits ditch traditional media for gadgets, social networks and online shopping, according to new research.
Black Friday in Nigeria: Konga sees record sales
Despite starting as a US tradition, Black Friday has taken off in Africa too, with online shopping mall Konga seeing a huge increase in sales over the sales period.
Online shopping fails: Consumers still frustrated by slow load times (infographic)
Three quarters of consumers that has a bad experience on a shopping site go directly to a competitor, according to new research.
The 25 best virals of 2014: Ice bucket avalanche, no make-up selfies and World Cup fever
From an avalanche of ice buckets to World Cup fever, 2014 was another big year for video viral marketing case studies. As mobile sharing went mainstream, it was charities that achieved some of the year’s biggest success stories with the ‘No Make Up Selfie’ and the ‘Ice Bucket Challenge’ hinting at the future power of … [Read more…]
UK’s first smartphone breakdown service goes live
A British start-up has launched the country’s first nationwide same-day callout service for fixing broken smartphones.
Mobile ‘pub crawl’ test: 4G still falling short in Central London
Mobile internet access is still unavailable in many parts of central London, contradicting the recent findings of an Ofcom report, according to new research across many of the capital’s pubs.
Top brands on Pinterest: ASOS leads the way for retailers
For the second year in a row, online fashion retailer, ASOS, is the most popular UK online retail site when it comes to having web content shared on Pinterest, the pin-board style social network, in the run up to Christmas.