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Social

CrossFit quits Facebook branding them ‘utopian socialists’

May 29, 2019

Health and fitness brand CrossFit has withdrawn its presence and ads on Facebook and Instagram, accusing the social network of being “utopian socialists”. The move came in the wake of the decision to delete “without warning or explanation the Banting7DayMealPlan”, a group that advocated a diet aimed at eating “food that is as close to … [Read more…]

Ads, Content, Social advertising, agencies, brands, content, Facebook

1 in 7 Brits have bought via social media in last 12 months

May 28, 2019

As many as 14% of Britons have purchased an item through a social media channel within the last year, with fashion and beauty emerging as the two most popular sectors, accordignto new research.

Ads, Content, E-commerce, Social content, Facebook, global, media

8 Tips for generating leads through Facebook

May 22, 2019

Generating leads through Facebook is a sure-fire way to increase sales and show off your social media skills to your managers. Here, digital marketing agency – Hallam, looks at the 8 ways in which you can boost your lead generation expertise through Facebook.

Ads, Content, Social analytics, content, digital marketing, email, Facebook

Fashion accessory retailer Lulu Guinness links social media to its ecommerce store

May 22, 2019

Lulu Guinness is launching onsite social commerce to create a more engaging customer experience.

E-commerce, Social content, ecommerce, images, media, technology

TV remains largest UK advertising channel for automotive brands

May 20, 2019

TV remains the largest UK advertising channel for automotive brands, with a 6% rise in advertising spend in the 52 weeks to end of February 2019 in comparison to the previous year, according to new data.

Ads, Content, Mobile, News, Social, Video, Viral advertising, brands, media, UK

Game of Thrones finale: IKEA claims the TV ad Throne

May 17, 2019

With the last ever Game of Thrones episode to hit screens this weekend, new research reveals Ikea, O2 and BT TV ads have been best at generating social buzz around the show.

Ads, Content, News, Social, Viral advertising, brands, content, Entertainment, marketing

Instagram shuts down direct messaging app

May 16, 2019

Instagram is closing down its standalone Direct messaging app within the next month.

Mobile, Social Facebook, Google, media, Twitter

No more cat and mouse advertising? Brits ‘fed up’ of retargeted ads

May 16, 2019

Half of Brits (48%) believe the advertising industry needs to change and are fed up of being chased around the internet by the same ads, according to new research.

Ads, Content, News, Search, Social advertising, brands, France, Germany, marketing

Spoiler Alert! The Game of Thrones effect- what makes it so popular? [INFOGRAPHIC]

May 15, 2019

The highest rated episodes according to IMDb also happen to be when major characters die or there is an epic battle scene, according to new research.

Content, News, Social, Viral advertising, infographic, media, Travel

The Instagram Checkout backlash has started. Why the ‘buy’ button isn’t a slam dank.

May 13, 2019

While social selling is a clear winner with consumers, it isn’t necessarily a win/win for brands and retailers. Gita Samani, Digital Consultant at Astound Commerce UK looks at the benefits and trade-offs of selling through Instagram.

Content, E-commerce, Mobile, Social Amazon, brands, content, email, marketing
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