Facebook explains censorship rules
Facebook has updated its Community Standards page, explaining in detail what’s acceptable to share on the social network, including clarifications on nudity, hate speech, bullying and harassment.
Social
Jeremy Clarkson sent free Snickers in Twitter PR stunt
In a controversial piece of real-time marketing, Snickers has sent TV presenter Jeremy Clarkson free chocolate bars after the Top Gear presenter was suspended over a ‘fracas’ over hotel food.
Social tourism case study: The little village that went global
Back in 2013, the little mountain village of Obermutten, Switzerland, issued a promise on Facebook: anybody who likes the village’s Facebook Page can have their picture posted on the village bulletin board. This case study looks at how the village promoted tourism with a digital twist, investing 10,000 Swiss francs and getting the equivalent of … [Read more…]
Right to reply: As Facebook App Deadline Looms, Marketers Must Consider Data Implications
Russell Loarridge at Janrain discusses the data implications for marketers following the news that Facebook has migrated all apps to its v2 framework.
LinkedIn sponsored emails now target logged-in users
LinkedIn has revamped its Sponsored InMail tool, sending sponsored messages to members… but only when they are signed in.
Twitter opens Hong Kong office despite China ban
Twitter has opened an office in Hong Kong, despite the social network being banned in mainland China, meaning its content and ads won’t reach most of the country’s population.
Facebook could be sued by France for censoring content
A Facebook user that was banned from the social network for posting an image of an explicit 19th century painting has been able to get his legal complaint handled in France- despite Facebook being a US company.
Millennials prefer traditional digital channels over social media for retailer promotions
Young UK consumers are more likely to engage with promotions on retailer websites rather than Twitter and Facebook, according to new research.
Pet selfie mirror unveiled at Crufts
The world’s first Pet Selfie Mirror is launched by Canidae at the Kennel Club’s canine championship, Crufts.
Guest comment: Managing online employee reviews isn’t just an HR activity
The rise of Glassdoor, a website that lets employees post anonymous reviews of how companies treat staff, has turned industrial relations on its head. Richard Harrison, UK Managing Director of Reputation.com looks into the new phenomenon and how companies can manage negative reviews online.