Social
Beyond gaming: Facebook creates ‘social virtual reality’ team
Mark Zuckerberg made a surprise appearance at Samsung’s Mobile World Congress event, touting the rise of virtual reality and Facebook’s new social VR team. Appearing on stage as the audience removed their VR helmets after a Samsung demo (see video captured below), Zuckerberg also revealed that Facebook will be bringing its dynamic streaming technology for … [Read more…]
Top mobile video tips: The route to improved brand engagement
With mobile video coming firmly to marketers’ attention as the format gains saliency, many will be considering both how (and why) they should exploit the technology to convey advertisements and brand messaging to audiences on their handheld device. Will Proops, Global Head of Revenue at Axonix looks at how mobile video can provide brands with … [Read more…]