Google privacy policy goes live… despite EU warning
Google has begun to implement its single merged privacy policy for all of its services despite a warning letter from the EU.
Search
Social network users ramp up reputations: Women ‘most likely to unfriend’ on Facebook
Women and young adults are outpacing other demographics in unfriending on Facebook, as social networkers get more savvy in managing their reputation online, according to new research.
Twitter unlocks 2 years of tweet archive for market research
Twitter has partnered with data firm Datasift to unlock the vast archive of user tweets made since 2010, allowing firms to access them for market research purposes.
SMS still the king of messaging- UK smartphone users ‘lost without text’
SMS still dominates the mobile messaging market when compared to other messaging services such as ‘Over the Top’ (OTT) Instant Messaging (IM) services, according to new research.
Yahoo threatens Facebook with patent lawsuit- could IPO be delayed?
Yahoo has threatened Facebook with a legal war over “10 to 20” patents, according to a news report, in a move that could disrupt the social network’s plans to go public this year.
LinkShare rebrands as Ratuken embarks on global push
Affilate network LinkShare has revealed a new brand logo and strategic approach under the Rakuten group, which will see the company begin to adopt a more aggressive push into global markets.
Yandex adds Twitter feed and social tools to search results
Russian search giant Yandex has struck a deal with Twitter, giving searchers immediate access to as many as 250 million daily tweets.
M&S discount store starts selling online
Marks & Spencer has taken its discount store ‘M&S Outlet’ online this week.
M&S discount store starts selling online
Marks & Spencer has taken its discount store ‘M&S Outlet’ online this week.
White paper: Addressing incrementality in affiliate marketing
For advertisers, assessing return on investment from revenue generated through affiliate marketing can be a tricky process. Is the affiliate driving new sales, or are they claiming sales that would have happened anyway? This in-depth white paper from Affiliate Window addresses the issue head on, and provides practical ideas that affiliate managers can implement to … [Read more…]