Video Archives

Video viral of the week: Momondo unites 61 strangers to form connecting tattoo

June 14, 2019

Travel firm momondo has launched a new video ad campaign that bringing the world together in the form of a single-line tattoo from 61 people from around the world.

Cannes Lions 2019: Top 10 YouTube video ads since last year’s festival

June 12, 2019

With Cannes Lions 2019 on the horizon, YouTube has released a special edition Cannes YouTube Ads Leaderboard marking the most popular global video ads since last year’s festival.

Nike sells digital trainers exclusively via Fortnite

June 11, 2019

Nike’s Jordan Brand has partnered with Epic Games, the team behind popular online video game Fortnite, to launch a new range of sports shoes, that are entirely digital.

The Love Island effect: Influencer ROI ‘is more theatre than reality’

June 10, 2019

The role of influencers in popular culture, like Love island or the royal family, is not as living up to the marketing hype, according to new research.

Budweiser supports England Lionesses in World Cup ad campaign

June 7, 2019

Ahead of the England Women’s Team’s World Cup campaign, official partner Budweiser has brought together some of the country’s most inspiring female talent to recreate Queen Elizabeth I’s legendary “Heart and Stomach of a King” speech, calling on fans to support the Lionesses.

European digital advertising sees fastest growth since 2011- IAB

June 7, 2019

European digital advertising grew 13.9% in 2018 to €55.1bn, driven by strong growth in video, mobile and social spend.

D&AD winner: Libresse embraces female taboos with ‘Viva La Vulva’

June 7, 2019

This taboo-breaking campaign from Libresse (Essity FemCare brand in the Nordics, known as Bodyform in the UK) celebrated female genitalia in all its forms, fighting against myths, insecurities and stereotypes that women face every day.

Whitepaper: The rise of data enabled TV advertising

June 6, 2019

Advertisers expect 40% of their TV advertising will be data-enabled by 2020, with the rise of smart TVs brining more sophisticated targeting techniques to commercials.

Apple splits iTunes into three parts

June 6, 2019

Apple is splitting iTunes into three apps for music, podcasts and film and shows, in bid to further persuade its product owners to sign up to its Spotify-style Apple Music service, as well as its recently announced Netflix rival Apple TV+.

D&AD Winner: NYT follows up ‘Truth’ campaign to focus on climate change

June 3, 2019

The New York Times launched a new ad on climate change, featuring reporting from correspondent Nicholas Casey and photography from Josh Haner, as part of its ‘The Truth Is Worth It’ brand campaign.