Apple has unveiled its much anticipated smartwatch, going on sale in the UK priced at £479 for its main model and a lower £299 for a slimmed down ‘sports’ version. But does it have a ‘killer app’ that will get consumers to invest in a watch tethered to their smartphone? Only time will tell…
Oral-B has updated its smart toothbrush with a mirror that can display digital information, so people can view content as they brush their teeth.
Rubicon Project has launched a Mobile Native Ad Server aimed at premium publishers and app developers looking to boost sponsored content revenue on smartphones and tablets.
With the Apple Watch poised to launch today, Conjure, a company that creates apps for brands, is releasing data on Brits’ attitudes to smartwatches, listing the top 11 activities people plan to do on their new gadgets.
Apple’s much anticipated smartwatch will launch today, but can the trend-setting tech giant do for wearables what it did for smartphones and tablets?
In a landmark move, Apple will replace US telecom giant on the Dow Jones index on March 19, as the US stock market barometer looks to reflect the changing digital landscape.
Spend on native mobile advertising is set to more than double in 2015 globally, as buyers around the world shift a greater share of mobile marketing budgets to these immersive formats, accordfingto a new survey.
Crossy Road has made $10m in just over three months since the mobile game launched in November 2014, including $3m from in-game video advertisements.
A new smartphone app called Yo! has launched this week, letting users send messaging without the need of an internet connection.
Tim Axon, Head of Gaming at Maxymiser, discusses the importance of ensuring optimisation fits with the fast changing mobile gaming experience.