In light of Snap’s move to allow any business to set up shoppable product catalogues and AR filters, Stephen Warrington, Global Vice President of Ecommerce and Retail at Jellyfish, looks at how brands can create social commerce experiences that stand out from competitors.
Nearly all (94%) of UK brands selling online have lost EU customers in the six months since the Brexit transition period ended on 31 December 2020, with a third (66%) admitting they’ve lost a significant number, according to a new survey.
Organic grocery business Abel & Cole has launched a new consumer app to enhance its overall customer experience.
Global online clothing retailer boohoo has launched newly acquired brands Dorothy Perkins, Wallis and Burton on its multi-brand ecommerce platform in less than three months in partnership with digital agency, Astound Commerce.
Sky Mobile’s addressable TV ads will feature a unique QR code that drives TV viewers online to the brand’s website. Adding a QR code to a TV advert itself may not be new, but combining shoppable functionality with Sky Media’s market-leading targeting and measurement analytics makes it a real game changer for brands. Following the … [Read more…]
The global pandemic sparked a huge rise in food and delivery apps across the world with over half a billion new downloads since March 2020, according to new research.
As the UK’s national lockdown eased in April, consumers grew more confident with shopping in-store, with online grocery growth slowing to 25%, down from 92% last month, according to new research.
As the UK High Street experienced a boost in the first week of non-essential retail re-opening, the digital High Street also remained buoyed, according to new research.
Consumers turned to social media to celebrate the reopening of pubs, hairdressers and high street shops as lockdown restrictions were lifted across England.
Easter purchasing choices will be very different this year, with more people searching for quizzes, gifs, virtual egg hunts and ecards over standard chocolate egg brands, according to new research.