The majority (92%) of consumers’ shopping purchases will be influenced by offers and promotions this Christmas, according to research from the 2017 Holiday Retail Outlook Report by Conversant, Epsilon and LoyaltyOne.
Burberry retains it’s position as most popular British brand on Instagram, but British brands have a long way to go: Nike, the world’s most popular brand on Instagram, has over 7 times as many followers, according to a new study.
Guy Murphy, industry technology evangelist at MuleSoft, looks at the challenges that retailers face with Black Friday, and the ways in which they can string together their various technologies to support their efforts.
Ahead of Black Friday (24 November) and Cyber Monday (27 November), Dr Felicity Hardley, Senior Lecturer in marketing and business strategy at Westminster Business School, believes that retailers and digital marketers need to be smart in how they set up their offers to make the most of the opportunities and avoid unwanted costs.
Online fashion firm ASOS has overtaken Marks & Spencer’s valuation this week as ecommerce continues to catch the high street.
Consumers plan to shop online this Christmas and are prepared to embrace new AI-powered technologies such as Amazon Echo and Google Home, according to new research.
The UK will generate £7.42bn in sales over the Black Friday peak period of 20–27 November 2017, up 15% up from £6.45bn in same period 2016 according to new research.
With the busiest shopping day of the year ahead of us, retailers’ preparation should be well underway. Craig Summers, UK Managing Director at Manhattan Associates shares his top tips for surviving Black Friday and beyond.
Artificial intelligence technology will be crucial to enable retailers to optimise their supply chains, minimising their costs and ensuring they have the right levels of stock, by analysing vast quantities of data to automate thousands of product replenishment decisions. Uwe Weiss, CEO at Blue Yonder, looks at how intelligent analysis and automated replenishment processes can … [Read more…]
More than half of all gifts purchased this year for Christmas will be technology related, according to new research.