eBay syncs TV viewers with online ads
eBay Advertising has launched a new TV targetting tool that detects when a user is likely to be ‘second screening’- sending relevant shopping ads to thier mobile screens.
E-commerce
MasterCard develops AI sales assistant
MasterCard is developing a virtual sales assistant using AI technology from Rainbird – a startup identified by its Start Path programme.
Right to Reply: ‘Reactions’ make Facebook reputation more crucial than ever
With Facebook Reactions going live last week, social media reputation is more important than ever, argues Saima Alibhai, Bronto Software.
Mother’s Day: 60% of searches via mobiles
Almost two thirds (60%) of searches related to Mother’s Day will take place on a mobile phone, according to new research.
Right to reply: Amazon-Morrisons deal shouldn’t be reason to neglect physical stores
This week, Amazon struck a major deal with Morrisons. Terry Hunter, UK Managing Director at major ecommerce player Astound Commerce, believes that although it is important to have a strong online presence as a retailer in 2016, the value of the physical store cannot be forgotten.
Right to reply: Morrisons deal reveals Amazon’s prime ambition
Amazon’s new tie-up with Morrisons reveals the web retailers’ ambition to be the pipe through which everything is delivered. ParcelHero’s Head of Consumer Research, David Jinks argues that the move is a cog in Amazon’s far wider plan to win customer loyalty through its Prime service.
Morrrisons to deliver groceries via Amazon
Amazon is taking its grocery delivery service in the UK, partnering with supermarket giant Morrisons to deliver frsh food to customers.
Mind games: 65 statistics about ecommerce psychology [INFOGRAPHIC]
Most online customer behaviour boils down to human psychology. In this infographic, coupon and deals site BargainFox has gathered 65 proven statistics to demonstrate 20 key factors that determine a consumer behavior in e-commerce.
Mobile now accounts for half of all online sales in UK
A major digital tipping point has been reached – with the percentage of UK online retail sales made through mobile devices (smartphones and tablets) exceeding 50% for the first time, according to new figures.
London Fashion Week: 10 most popular designers on Tumblr
Alexander McQueen, Mary Katranzou and Burberry were the top trending designers on Tumblr at London Fashion Week.