There is greater consumer confidence in the return of the traditional Christmas, which could prompt people to start shopping sooner and spend more this festive season, according to new research.
Pizza Hut is working with Contentsquare as the global restaurant chain looks to optimize it’s digital customer experiences.
TikTok has struck a global partnership with Publicis Groupe to help brands tap into emerging shopping trends on the popular video sharing app.
Financial payments firm Square has bought Australian buy now, pay later; firm AfterPay for $29bn, as the company looks build out its global payments empire.
Ecommerce sales are set to reach almost 35% (34.8%) share of global chain retail by 2023, leading to changes in the way stores fulfil orders, according to new research.
The livestreaming shopping market is booming, with big retailers now investing in the practice as a high-touch way to engage with shoppers. Andre Hordagoda, Co-CEO and Co-Founder of Go Instore, looks at why a successful livestream solution must deliver consumer data to improve future experiences.
The number of children who spend their cash on computer gaming has risen for three years in a row, and while sweets may still be the number one choice for their spending, gaming looks set to takeover, according to new research.
Customer experience is in crisis. The average customer is more astute and more vocal than ever, but as online consumption soared during the pandemic, brands just couldn’t keep up. Keith Povey, Director of Marketing at verified reviews and customer insights platform Feefo, explains how to reconnect with your audience as we emerge from lockdowns.
YouTube has bought Indian social commerce firm Simsim in a deal rumoured to be worth over $70m (£50.9m).
Last year, for the first time, total mobile payment users worldwide (those who had made a purchase at least once in the prior six months) surpassed 1 trillion.