Digital Knowledge Management platform Yext has teamed up with Baidu Map, Fliggy, CK Map, and PIRT to offer brands ways of reaching Chinese tourists in a region where Google fails to reach.
UK-based businesses and people will be unable to hold onto their .eu domains after Brexit, even if there is a Withdrawl Agreement in place, according to new plans outlined by the European Commission.
A UK parliamentary committee has published its findings after an 18-month investigation into fake news, accusing Facebook of obstructing its inquiry and “intentionally and knowingly” violating data privacy laws.
IAB UK, the trade association for the digital advertising industry, this week celebrated the first National Anti-Click-Through Rate Day (NACTRD) as it launches its Measurement Toolkit.
Brexit is causing uncertainty in all areas of business. But is it all bad? Ashley Carr, Managing Director of Neo PR looks at the steps business owners need to take if they are to weather the storm that is Brexit.
Media quality transparency has been found to be the greatest threat to advertising budgets according to brands (83.3%) and brand safety – delivering ads adjacent to risky ad content – the biggest threat according to agencies (72.7%), according to new research.
The CMA’s crackdown on hotel booking sites this week, over misleading advertising practices. Alexei Lee, head of communications at Fat Media, warns that it’s just the tip of the iceberg.
Six leading hotel booking sites have all agreed to make changes to their websites after an investigation uncovered ‘misleading’ sales tactics designed to boost bookings.
Facebook paid children as young as 13 to install software on their phones which let the company collect data on how they used its competitors’ apps, according to a new report.
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