Speak to me: how retailers are getting their voice heard in China
Don Zhao, co-founder of Azoya, examines why working with local online influencers will improve digital marketing effectiveness.
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Guest comment: Three challenges for the web, according to its inventor
Yesterday marked the world wide web’s 28th birthday. Sir Tim Berners-Lee, inventor of the World Wide Web and founder of The Web Foundation, looks at how the web has evolved, and what we must do to ensure it fulfils his vision of an equalising platform that benefits all of humanity.
UK organisations “lack board support in executing digital strategies”
Over a third of organisations feel they do not have enough board support when it comes to executing their digital strategies, according to a new report.
Netflix subscribers overtake DVR users in US
More US households now have the Netflix streaming service than a digital video recorder, according to a recent study.
Out of date websites: Fifth of websites globally still using dangerously insecure SHA-1 Certificates
Over a fifth (21%) of websites are still using insecure SHA-1 certificates, leaving users at risk of man-in-the-middle, brute force and collision attacks which expose sensitive data, according to new research.
Coca-Cola entrusts AI to generate latest ads
Coca-Cola is testing how AI can be used for content creation, swapping human creators with software.
Top 10 trends at Mobile World Congress 2017: 5G, IoT and robots
Mobile World Congress has become one of the biggest tech events in the digital calendar, and this year was even bigger, with robots, AI and old school Nokia’s stealing the show.
Disney UK partners 7 big brands to promote Beauty and the Beast
Disney UK has joined forces with Sony Mobile, comparethemarket.com, Persil, HomeAway, Olay, Hamptons and Latest In Beauty on seven innovative and distinct collaborations ahead of thenew live-action version of Beauty and the Beast, due to hit UK cinemas on Friday March 17th.
One year to go until GDPR: ICO offers action plan for brands on consumer data collection
The Information Commissioner’s Office (ICO) has issued its GDPR consent guidance which gives marketers practical advice on how to behave from 2018.
The top 10 most highly sought roles in digital marketing
CRM and PPC managers alongside user experience designers and web analysts, are among the most in demand positions in digital marketing, according to new research.