Entertainment digital marketing firm Screen Moguls has launched GO.CINEMA, a service which makes it easy for independent cinemas around the UK and Ireland to trigger targeted and localised online promotions for film, industry-wide and exhibitor specific campaigns.
March and April were some of the worst months in history for retailers in terms of sales, many of whom closed their physical stores for months. Robert Flowers, CEO of DivideBuy, offers advice to encourage sales in the extremely unpredictable road ahead and support for smaller retailers who don’t have as much brand awareness.
Waitrose has struck a deal to sell online groceries through Deliveroo, sparking fuelling speculation over a possible tie-up with Amazon, which owns a major stake in the takeaway courier.
The UK Government has revealed that it paid social media influencers and reality TV stars to promote its NHS Test and Trace system.
Takumi X will let brands to work closely with creators to produce innovative and culturally relevant content. The service is available in the UK with US with other territories rolling out in the coming weeks. While influencer marketing has become ubiquitous, even the most experienced marketers struggle to create powerful, effective campaigns in extremely fast-changing … [Read more…]
Walmart has teamed up with Microsoft in their bid to buy TikTok, as the bidding war for the social video sharing app heats up in the US.
Outside China, TikTok has experienced 72% growth in monthly visitation since the third quarter of 2019, driven by the pandemic, becoming a pioneer in enabling creativity globally.
Digital publishing revenues fell less than expected to £117.1m in Q1 2020, a 2.3% decline against Q1 2019, according to the latest quarterly Digital Publishers Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte.
Parenting influencer agency Channel Mum is looking for new influencers who have at least 10,000 followers across their channels, after appetite for content soared during lockdown.
When it comes to coding jobs, Python is the programming language Brits most intend to learn, followed by SQL, with Brits most interested in data analyst roles, according to new research.