Outbrain gets 200m funding boost for content marketing
Native ad platform Outbrain has secured $200 million in funding from Boston-based investment manager The Baupost Group.
Author: Robin Langford
Cybersecurity trends: more pressures on UK businesses as attacks increase
Nearly all (92%) of UK businesses have experienced a cyberattack in the last 12 months, with over two-thirds (72%) successfully breached at least once, according to new research.
Barclaycard sponsors summer gigs with AR campaign starring Anne-Marie
Global and Barclaycard have unveiled a new multi-platform AR campaign starring Anne-Marie to promote a series of exclusive live music events this summer, Capital Up Close with Barclaycard.
Over half of global retail spend ‘will be online post-pandemic’
Over a quarter of spend in the UK is via Amazon – but 70% of shoppers want them to pay more taxes, according to new research.
Twitch viewership up 36% compared to first months of pandemic
A comparison of different metrics shows that 2020 was not a fluke for video game streaming platform Twitch, with almost three billion more hours watched than last year.
Voice tech trends: users move from awareness to purchase
Nearly all (91%) of users of voice assistants search the internet with their voice, while 41% of users are making purchases with their voice assistants, according to new research.
Reddit continues ad expansion with new Australia office
Reddit has opened the doors to its dedicated Australian business with an office based in Sydney as the social network expands its advertising reach.
Ecommerce deliveries: all about speed as grocery stores grab convenience market
Convenience stores thrive of distress purchases and impulse needs. Their business has been largely untouched by ecommerce -until now.
TED and Clubhouse partner with social audio lineup
TED’s Clubhouse Club will host a series of rooms across the summer, bringing talks from notable guests to Clubhouse members.
Euro final: England fans ‘most active on social media’ as Volkswagen wins brand battle
Following the Euro final, social listening tool Pulsar reveals what dominated social media conversations over the weekend and in the build up to the final.