Pinterest has quietly and steadily grown not only its audience but also its business prospects over the past few years. As Pinterest rolls out its own native advertising unit , market research firm ComScore looks at how the social scrapbooking site can compete with the likes of Facebook and Twitter as a viable ad option … [Read more…]
Facebook is prompting its users to register to vote on Thursday, in conjunction with the Electoral Commission, marking the company’s first intervention into British electoral politics.
Google is developing its own car-sharing app, while Uber is building its own self-driving cars, setting the two partner companies on a potential collision course.
Samsung has been overtaken as the largest seller of smartphones in India by local budget brand Micromax for the first time, according to new research.
Google is launching a new feature in the UK that lets Gmail users send money to friends and family over email.
Facebook is now serving 65% fewer ads, but the average cost per ad is 335% higher, compared to the same period in previous year, according to a news report.
Google disabled more than 524 million bad ads and banned more than 214,000 advertisers in 2014, as the internet giant aims to increase the quality of its platforms for advertisers and consumers.
Android captured the majority (63%) of global mobile ad traffic in Q4, but Apple retained its lead in revenue generation, according to the State of Mobile Advertising report released today by Opera Mediaworks.
Online video viewability in the UK rose 9% to 39% from the previous quarter, as more consumers watch online ads on mobiles and PCs, according to new research.
At last Sunday’s Super Bowl, NBC charged an eye-watering $4.5m for a 30-second TV spot- so brands have to use their time very wisely and adopt digital channels to amplify their message. We look back at the 8 best (and one of the worst) Super Bowl ads of 2015.