Most journalists and media professionals are unhappy with how they are approached by corporate communications, resulting in working longer hours and increased frustration, according to new research.
There is often a sharp correlation between an increase in company profits and the degree to which they use data quality solutions. Derek Munro, Head of Product Strategy, Experian Data Quality explains why organisations need to adopt a data management plan that is focused on technology in order to see the greatest benefits in data … [Read more…]
Apple has unveiled its much anticipated smartwatch, going on sale in the UK priced at £479 for its main model and a lower £299 for a slimmed down ‘sports’ version. But does it have a ‘killer app’ that will get consumers to invest in a watch tethered to their smartphone? Only time will tell…
Oral-B has updated its smart toothbrush with a mirror that can display digital information, so people can view content as they brush their teeth.
The retailers that consumers love are not always the retailers they buy from. New research from Rapid Campaign shows that promotions really do affect consumer behaviour.This infographic explains what kinds of promotions to use to turn brand love into sales.
Rubicon Project has launched a Mobile Native Ad Server aimed at premium publishers and app developers looking to boost sponsored content revenue on smartphones and tablets.
Save The Children has launched a new quiz that puts the reader in the situations faced by deprived children across the world.
There’s no need to trailblaze when planning your ecommerce channels and strategy to your physical stores, simply learn from the best practice that’s out there, says Kevin Sparks, Commercial Director at FACT-Finder.
With the Apple Watch poised to launch today, Conjure, a company that creates apps for brands, is releasing data on Brits’ attitudes to smartwatches, listing the top 11 activities people plan to do on their new gadgets.
Google has launched a comparison shopping service for car insurance in the US, two years on from its launch in the UK.