Increase in online shopping ‘accelerating race for customer loyalty’
Only 60% of UK consumers are likely to make a spontaneous purchase from a brand they recognise and trust when grocery shopping online, according to new research.
Author: Robin Langford
Emirates boosts quarantine-free Dubai as winter tourism destination
Airline Emirates has launched a new campaign promoting Dubai as a winter getaway where arriving travellers are exempt from quarantine.
Joe Wicks, KSI and Sherrie Silver join YouTube for talent showcase ‘The Rise’
YouTube UK has launched ‘The Rise’, a first-of-its kind launch and celebration of the voices who are keeping Britain on the cutting edge of culture and creativity around the world.
7 global video ad trends for 2021: Addressable TV and data-layered campaigns will thrive
Connected TV, programmatic ads and supply path optimisation are among the key trends for next year, according to new research.
Christmas ad trends for 2020: Coca-Cola brings nostalgia while Amazon stays positive
A large helping of nostalgia, a touch of escapism and a pinch of humour are among the winning ingredients for Christmas ads in 2020, according to Kantar’s annual research into which festive TV advertising campaigns work best with UK viewers.
Top 10 tech influencers: Healthcare tops list
Politicians and civil servants make up 40% of the top 10 tech influencers in the UK, showing the importance of health tech in managing the pandemic’s impacts, according to new research.
UK tops Europe for number of smart home searches
The UK tops the list in Europe for smart home searches, making an average of 229,860 queries a month, while ‘Smart TV’ the most popular appliance, according to new research.
Tictrac assembles inspiring British athletes to boost employee motivation and resilience
Global employee wellbeing company, Tictrac, has announced a significant new partnership with The Athlete Media Group that will see Olympic athletes and sporting world record holders sharing their unique insight and expertise with users of its Employee Wellbeing Platform.
ViiV Healthcare and Shutterstock Studios unite to tackle outdated perceptions of HIV with ‘HIV in View’
Commemorating World AIDS Day this week ViiV Healthcare and Shutterstock Studios have partnered to launch “HIV in View,” an online photo gallery created to help shift the world’s perception of HIV and move away from outdated stereotypes.
Zoom sales quadruple again (but stock falls)
Zoom has seen its third quarter sales grow four-fold as working from home fuels a sharp rise in video conferencing.