Despite significant investment in digital channels, UK retailers are still only answering just over half (55%) of routine customer questions asked via the email, Twitter and web channels, according to new research.
BuzzFeed’s content business is clocking up a massive 18.5 billion impressions each month from Twitter, Pinterest and Facebook – showing how a syndicated content strategy can succeed in building a brand.
VisitWiltshire has been ranked number one in the first English Tourism Social Media Index, a league table which grades 126 regional tourism bodies in England according to social media performance by their official channels – Visit Cornwall and VisitLondon ranked 2nd and 3rd.
Ampere Analysis has launched this week, looking to help firms in the information sector with a new big data analytics platform.
Amazon has been awarded an experimental airworthiness certificate to use drones, according to the U.S. Federal Aviation Administration.
Target has agreed to pay out a total of $10m (£6.74m) to people affected by a data breach in 2013, according to reports.
Sales generated by online streaming exceeded CD sales in the US for the first time ever in 2014, according to new data.
Spend on Facebook mobile app ads rose a massive 235% last year, but click through rate (CTR) fell as competition increased, according to a new global study.
L’Oreal is promoting the healthcare benefits of its skincare brand La Roche-Posay with a new social awareness campaign features dalmatian dogs.
The data breach landscape in the UK has changed beyond all recognition over the last few years. More than four in ten Britons (42%) have been affected in some way by a breach, and their levels of concern are growing. Jim Steven, Head of Data Breach Services at Experian, explains why these changes could well … [Read more…]