Sky creates digital hub to share TV images
Sky is launching the Sky Editorial Asset Centre, a new digital asset management platform, to enable easier sharing of its enormous stock of still images for commissioned and acquired shows and movies.
Author: Robin Langford
YouTube lets users buy direct within pre-roll ads
YouTube is adding product listing ads to retailers’ video ads with TrueView for Shopping, meaning that viewers can click and buy products listed directly within pre-roll videos.
Can social media predict the Eurovision winner?
If this weekend’s Eurovision Song Contest was decided on social media, Saturday’s winner would be Albania, with a quarter of overall Eurovision mentions coming from the UK, according to new research.
Twitter lets advertisers set goal-based pricing schemes
Twitter is expanding its advertising offering, letting users decide to pay for their adverts based on whether or not they achieve their objectives, rather than simply paying per view.
Hacked billboard shows obscene images between ads
In a stark reminder of the threats posed to new ad technology, an electronic billboard in the US has been hacked to show a pornographic image.
Yandex plans browser to rival Google Chrome
Russian Internet giant Yandex has launched the new version of its Chromium-based browser offering a twist on the traditional format.
Cashless payments overtake notes and coins in UK
For the first time cashless payments have become more popular than transactions using coins and notes in the UK, according to new data.
Adblock comes to Android phones
Adblock Plus today a new Browser for Android, letting smartphone and tablet users surf the web without seeing ads.
Spotify expands into podcasts and video clips
Spotify is adding more non-music content to its app, including news reports and video content, as the streaming service looks to take on the likes of YouTube.
Online retailers falling short in personalised messages
Only a quarter (26%) of online retailers in the UK are sending insight-driven personalised communications to customers, according to new research.