Top email engagement by sector: Social networks beat religious and political parties
Social networks are first in class for email marketing, followed by religious organisations and political parties, according to new research.
Author: Robin Langford
Halfords debuts online marketplace to test ecommerce trends
Halfords has launched its new online Marketplace as the bicycle and car accessories retailer looks to test ecommerce trends.
Ashley Madison data dump: Millions of adulterers exposed online
Hackers who stole the personal and private details of users of adultery dating website Ashely Madison claim to have released the data on to the internet.
Google debuts $200 smart home hub
Google has launched ‘OnHub WiFi router’, pitched as an alternative to frustrating home routers that lose connection easily.
Video viral of the week: Japanese cosmetic shop creates personalised make-up experience
AINZ&TULPE, the largest cosmetics shop in Japan created an interactive shop window experience providing multilingual support for shoppers looking for a makeup experience that doesn’t get lost in translation. See why it’s our video viral of the week below…
Are ads becoming more relevant? Millenials say yes, old timers say no
Millenials are more than twice as likely as other generations to believe advertising is becoming more relevant to them, according to new research.
Swimshop gets 41% customer boost with new promotion tech
Sports Directs’ sister company Swimshop has seen a 41% customer participation rate with new promotions technology that gives shoppers the chance to win their purchases for free.
IAB finally dumps Flash for HTML5 as video ad standard
The Interactive Advertising Bureau (IAB) has updated its video ad guidelines, urging advertisers to stop using Adobe Flash in favour of HTML5 technology.
WeChat-owner Tencent buys stake in rival Kik
Popular chat app Kik has secured $50m funding boost from Chinese web giant Tencent, owner of rival social media apps WeChat and QQ.
Native ad rules get stricter as vloggers blur lines between ads and content
The Committee of Advertising Practice (CAP) has issued new guidance for vloggers who promote products online, following a series of controversial YouTube advertorials in recent months.