Meal delivery company Deliveroo’s stock market debut was one of the worst opening-day performances by a large company IPO on record, leaving investors hoping for a rebound or facing heavy losses.
In-game advertising specialist, Adverty is entering a new partnership with Gold Town Games enabling the game developer to utilise Adverty’s in-game ad solutions across their increasingly popular games.
The majority of marketers stretched themselves to breaking point during the pandemic, amid pressure to retain customers and adapt to a purely digital environment, according to new research.
Fraud prevention solutions provider Riskified has struck a partnership with global advertising agency Dentsu which will see Riskified’s eCommerce enablement and fraud prevention solutions introduced to Dentsu’s portfolio of customers.
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