Video: Google remakes classic ads for the digital age
Google has unveiled a series of ‘remixes’ of classic TV ads from the 1960s and 1970s, including a new take on Coke’s I’d like to teach the world to sing remade with a social media twist.
Author: Editor
Foursquare rival Gowalla shuts down after Facebook acquisition
Gowalla has shut down, three months after being bought by Facebook, which will integrate the firm’s staff and technology into its own location-based tools.
Top tips: How to lose customers the B2B way
Getting visitors to a website is only half the battle- converting their visit into a purchase or action is another challenge entirely. John Ryder, client services director, Silverbean, lists the most common website conversion mistakes made by B2B websites.
Instagram photo app set for Android launch
The popular photography app Instagram is set for launch on Android ‘very soon’ according to one of its founders.
Maruti Suzuki Ritz becomes top Indian brand with 1m Facebook fans
Maruti Suzuki Ritz has become the most popular brand in India by clocking a record fan base of over 1 million (1,018,000+ members) on popular social networking site Facebook. Maruti Suzuki Ritz made its debut on Social media in August 2010.
IPC hires Collective to manage video ad inventory
IPC Media has renewed its deal with advertising technology company Collective, giving Collective exclusive representation rights to all IPC video channels.
Olympics 2012 : How does London rank as a Digital City?
Amongst other recent Olympic venues, London ranks 4th globally in terms of its digital infrastructure (transport, buildings and IT), according to a new study.
Facebook marketing: Social ads ‘get 55% higher recall’
Social media ads are generating a 55% greater lift in ad recall than non-social ads on average, according to a new study from Nielsen.
Worst QR code adverts: New blog highlights perils of mobile barcodes
Quick Response (QR) codes are growing in popularity, but they are appearing in increasingly bizarre and inappropriate places, as this new blog shows.
Video: Angry Birds launch into Space with NASA
Rovio has teamed up with Nasa to launch its latest Angry Birds title, Space, which aims to add a new educational twist to the hugely popular game.