Social media ‘pinboard’ Pinterest is on the rise, but how can marketers tap into its potential? This case study looks at how US-based home improvement company Lowes combined its Pinterest board with Facebook to boost its follows by 32%.
LoveFilm customers are now streaming more films online than they are renting DVDs, the company has revealed.
Google has secured intellectual rights to a system that would serve ads based on environmental conditions, according to a new report.
Nickelodeon has won the rights to broadcast the first Angry Birds animated short film.
New national newspapers do not come along very often, so when they do, their launch is heralded with much anticipation. Never has this been more in evidence than for The Sun on Sunday, born as it was with a rich yet complex heritage. But as the dust settles, what were the reactions to the UK’s … [Read more…]
Nearly half (44%) of large companies intend to submit a ‘dot Brand’ application, but few are aware of the limited application period, according to a new survey.
Over half of visitors to the car brand websites were exposed to online activity such as display and search, with one in 10 subsequently converting, according to new research.
TagMan has launched a new tool to measure conversion losses resulting from slow page load speeds.
Ferry and tour operator Brittany Ferries has partnered with Maxymiser to increase clickthroughs to booking pages and boost online conversions.
At yesterday’s budget, Chancellor George Osborne outlined the Government’s plans to make the UK Europe’s technology centre, with broadband as a cornerstone of its business policies.