Google to offer live Tube updates for London Olympics
Google has launched real-time service alerts for the London Underground, keeping commuters and travellers notified of any potential disruptions to their journeys.
Author: Editor
Top tips: Email marketing- How to avoid the ‘Graymail’ trap
While the majority of the mail that arrives in the inbox is solicited mail (emails that users have signed up for intentionally) around 75% of this mail is no longer wanted. Hotmail has coined the phrase Graymail to categorise this mail and is now filtered from the inbox. Steve Ford, deliverability specialist at Experian CheetahMail, … [Read more…]
Tesco shuts second hand car site after just one year
Tesco has axed its second-hand car sales website after just a year – because it did not have enough cars to list on the website.
Government backs down over ‘Big Brother’ web surveillence plans
Plans to allow UK authorities to monitor the online activity of every person in Britain were pushed back this week after being condemned by MPs of all parties.
DryNites launch iVillage partnership
Kimberly-Clark’s DryNites brand has launched a new online campaign, running until spring 2013, with leading lifestyle and community website, iVillage.
Former Microsoft manager joins Weborama
Andrew Pickaver is joining Weborama, the European leader in technology and data for online advertising, as the Technical Account Manager for clients of Adperf, its adserving and tracking platform.
UK online adspend approaches £5bn: Video and social drive record growth
Online and mobile advertising leapt by 14.4% in 2011, to reach £4.8bn, marking a £687m rise on the previous year, according to the report from the Internet Advertising Bureau UK (IAB), conducted by PricewaterhouseCoopers.
James Murdoch quits as BSkyB boss
James Murdoch has stepped down as chairman of BSkyB, just six weeks after giving up a similar role at News International, following the phone hacking scandal that rocked the News Corp media empire last year.
Are you being served – online? Most British firms ‘fail the online customer service test’
It’s official. Britain is worse than Lithuania when it comes to customer service, according to a survey of 2000 British firms and consumers.
Top tips: Technology gives performance marketers the edge
Technology-savvy players such as Amazon and eBay set the standard for technology and tools in the performance marketing channel. However, e-commerce sellers, advertisers and affiliate marketers of all sizes can benefit from utilising product data feeds. This technology enables simple access to new online channels that drive incremental revenue and consumer engagement with products. Rob … [Read more…]