Chatbots, messaging apps and voice enabled devices will also start to become a key element of brand communication, according to a new report looking into the future of retail.
UK parents believe children should be 11 years old before they own a smartphone or tablet with internet capability, with 61% only wanting it for emergency, according to new research.
The Body Shop is working with agency Urban Airship to launch a mobile wallet pass with the latest news and signature counts for its Forever Against Animal Testing campaign.
Poor payments experience at the checkout is the weak link in connected customers’ omnichannel shopping experiences, causing retailers lost conversions and customer loyalty, a new report from KPS, a transformation agency, reveals.
Apple has made the controversial move to cut down on how many cookies advertisers can place on users’ devices, with changes coming to iPhones, iPads and Macs.
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