With more apps around than ever, how do you stand out from the crowd with a limited budget? Ignasi Prat, CMO at Tappx provides seven recommendations for increasing your app download rates, helping you to stand out in a busy and competitive app marketplace.
The Mobile jury at Cannes handed its Grand Prix to a very unusual app, one that counts your sperm, at the award ceremony at the Palais.
A risky “OK Google” prank that went awry for Burger King has won the Direct Grand Prix at the Cannes Festival.
A new campaign that helped the Åland bank calculate the carbon footprint of every credit-card purchase has taken one of the top digital prizes as this year’s Cannes Lions Festival.
Car safety ad “Meet Graham” was one of three campaigns to pick up the top Cyber Grand Prix at this year’s Cannes Lions festival.
Almost half of marketers (49%) contact their organisation’s IT department at least once a week to carry out their marketing role effectively, according to new research.
Amazon Prime Day has become a major peak day for ecommerce market, but many think it’s all about Amazon Retail and Amazon Prime membership. However, the figures show that 3rd party retailers are also benefiting from this and are reporting massive sales volumes on the day.
With the number of high profile hacks on the rise, password management app Keeper Security, has pulled together an infographic on the dark web and how hackers make their money.
Each social media channel comes with its own challenges. With this in mind, Hiscox has complied some handy hacks for the main social media channels; Facebook, Twitter, Instagram, Pinterest and LinkedIn.
Whirlpool has won top honours at Cannes Lions for data, with a campaign that gave at-risk kids access to clean clothes to help them stay in school.