Twitter has launched Vine for Android, opening up its 6-second video format to a new market after getting 13 million users on its iPhone app.
Twitter bought Vine back in January this year, letting users create six-second film loops or animations, complete with sound, and then share them with friends or strangers.
In a blog post, Sara Haider, Android engineer at Vine, said: “Though we’ve been very focused on releasing Vine for Android, we’ve continued to release updates and add new features to the iOS app. As a result, the two apps are not perfectly in sync, but that won’t be the case for long.
“Over the coming weeks, you’ll see frequent updates with new features –– including front-facing camera, search, mentions and hashtags, and the ability to share to Facebook –– as well as bug fixes and performance improvements. Of course, this is only the beginning –– we have exciting plans for features that could exist only on Android.”
The app is free to download and runs on Android 4.0 or higher.
According to a new study from Unruly Media, branded Vines are four times more likely to be shared than branded online videos and that, generally, more Vine tweets occur during the weekend than all of the weekdays combined.
Read the blog post here
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