In March, 46.9 million Internet users in Germany viewed at least one video online, marking an an increase of 2.3 percent over the previous year, according to new research.
In March, 46.9 million Internet users in Germany, viewed at least one video online, marking an an increase of 2.3 percent over the previous year, accoridng to new research.
The study, from comScore, found that the average time per visitor increased by 33.7 percent to just under 27 hours.
Newcomers: FutureTV SnackTV and Video Network
Google’s top position is as expected largely attributable YouTube, because 99.7 percent of the 35.4 million visitors came to see Google Sites videos on YouTube.com.
With 14.0 million visitors stood ProSiebenSat1 (including MyVideo and Maxdome) in March to second place in the German top 10 video United Internet webmail user makes a successful consumer video and became the third largest site for online video consumers in Germany with 9.9 million unique viewers.
In the last year and FutureTV SnackTV Video Network newly entered into the Top 10 and are now ranked 6 and 7, behind Facebook and RTL Group Sites. Vevo was in eighth place and benefited from collaboration with Universal Music.de, the 4.6 million video users registered in March.
* The rankings are based on sites with video content and / or offer video ad .. Were recorded online videos offered in streaming format or as a progressive download.
** were not included Internet activity from public computers such as Internet cafes or access from mobile phones or PDAs
* Were not included Internet activity from public computers such as Internet cafes or access from mobile phones or PDAs
Growing interest in mobile video across all age groups
in the 3-month average ending in March 2012 took advantage of their 3.2 million German phone to retrieve videos.
This is an increase of 70 percent compared to last year. 54 years (+117%), followed by the smartphone users between 13 and 17 years (+101 percent) – The age group with the highest growth were the 45.
Nearly two-thirds of the smart phone users, the videos were consumed, under 35 years old.
Source: www.comscore.com
