Ikea’s newest social media campaign for the quarantine era helps families turn lockdown into adventures buy turning the retailers furniture in makeshift tents and castles for playtime.
Following the UK’s first full month under lockdown, April’s online retail sales results have signalled a seismic shift in purchasing patterns, according to new research.
Family-run food services business, Dunster’s Farm, was quick to jump to the aid of struggling consumers following the lockdown announcement, overhauling and converting its b2b food services business into a consumer food-to-door delivery service in just 14 days.
In light of the challenges facing retailers now many of their customers are in lockdown, and high streets are closed, Paul Kirkland, Retail and Hospitality Business Development Director, Fujitsu, looks at why an omnichannel presence has become more than just a novelty – but essential to staying buoyant in this new retail landscape.
Shopper decisions are influenced by completely new factors during the Coronavirus pandemic, with everyday treats and luxuries replacing cinema trips and dining out, according to new research.
Mike Austin, CEO and co-founder of Fresh Relevance, discusses how brands can reap the rewards with customer data .
With ecommerce more important than ever before, measuring how customers feel will become a big part of eCommerce strategy in the year ahead. Kevin Murray, managing director at Greenlight Commerce looks at why retailers must focus on customer experience to boost sales.
While there is no convincing evidence that cash can carry COVID-19, the possibility has certainly caused mass fear and created a rise in contactless and digital payments. The move away from cash is has long been coming but it wasn’t going to disappear completely anytime soon. Bernard Foot, Strategy Analyst at Payment HSM as a … [Read more…]
Over two-fifths (41%) of UK consumers are delaying major purchasing decisions due to the Covid-19 pandemic, with white goods, cars and properties being the top purchases being delayed.
Glasgow online travel accessories retailer Trtl, whose sales have dropped 95% in the past two weeks has donated 5,000 pairs of compression socks to help Scots nurses combat Covid-19.